Advertising on Twitch is now easy from Amazon Advertising Console – August 24, 2021

Posted by Jimi Patel | August 25, 2021

Now you can reach audiences on the Twitch browse and display pages with Sponsored Display audiences campaign. This is the first time we are seeing off Amazon placement a cost-per-click ad.

How to create Sponsored Display audiences campaign
1. When creating a Sponsored Display campaign, select “Audiences” as your targeting tactic
2. Choose your audiences by expanding the “Amazon audiences” option
3. When addressing your audiences, Twitch options will automatically populate under “Entertainment”

Advertisers can reach shoppers who have visited your product detail pages, the detail pages of similar products, or any relevant category on Amazon, but haven’t made a purchase.

Want to create new Sponsored Display ad campaigns for retargeting your customers but don’t exactly know how Amazon PPC works? Let our Amazon PPC Experts create profitable campaigns for your product while you just sit back and watch the profits roll in.