Post Brexit, it has been difficult for UK Amazon sellers to sell in Europe. Sellers have been facing logistics difficulties, custom costs and administrative burdens.
The good news is that Amazon is now reintroduced the European Fulfilment Network between the UK and the EU.
Their official announcement read:
We are reactivating Amazon’s European Fulfilment Network (EFN) between the UK and the EU starting March 2022. You will be able to fulfill cross-border orders of eligible products with FBA inventory stored in your home fulfillment center, subject to EFN fee changes 21. This will occur gradually in phases through May 2022.
With the re-launch of the European Fulfilment Network, sellers in the UK can again sell into European markets through UK fulfillment centers.
Read the complete post in Amazon Seller News.
If you are selling in the UK or any of the EU countries, schedule a meeting with your Amazon seller consultant to discuss the next steps.