There is no official announcement made for Prime Day 2022 dates but Amazon has been dropping subtle hints.
Recently the retail giant in its Seller News page gave a cut-off date of June 20 for planning and sending inventory for Prime Day. Usually, the inventory cut-off dates are applied 25-30 days before the event, so tentatively, Prime Day can be on July 18-19 (Monday & Tuesday).
Upcoming deadlines for Prime Day 2022:
Lightning Deals deadline
• April 29 in Canada and the United States
• May 13 in France, Germany, Italy, Japan, Mexico, Portugal, Spain, and the United Kingdom
Coupons deadline
• June 10 in Canada, France, Germany, Italy, Japan, Mexico, Portugal, Spain, the United Kingdom, and the United States
FBA inventory cutoff date
• June 20 in Canada, France, Germany, Italy, Mexico, Portugal, the United Kingdom, and the United States
• June 29 in Japan
Inbound shipping cutoff date
• June 2 in Canada and the United States
• June 22 in Mexico and Portugal
• June 29 in France, Germany, Italy, Japan, Spain, and the United Kingdom
Prime Member Promotions deadline
• April 29 in Canada and the United States
• May 13 in France, Germany, Italy, Spain, Mexico, Portugal, Australia, Japan, India, the Kingdom of Saudi Arabia, the United Kingdom, and the United Arab Emirates
Prime Exclusive Discounts deadline
• July 8 in Canada and the United States, United Kingdom, France, Italy, Germany, Spain, Mexico, Portugal, Australia, and Japan
• July 19 in India, the Kingdom of Saudi Arabia, and the United Arab Emirates
Schedule a meeting with your best Amazon Consultants to plan and prepare and action plan for the two-day sale-a-thon.
Related post: A Step by Step Guide to Prepare for Amazon Prime Day 2022