Case study

100K Sales Increase in 1 Month

Posted by Jimi Patel | March 31, 2021
amazon product ranking services

Account stats before outsourcing to eStore Factory:

  • Total Sales: $97,263
  • Total Ordered Items: 1470
  • PPC Sales: $13,500.00
  • PPC ACOS: 11.46%

Account stats after outsourcing to eStore Factory:

  • Total Sales: $205,802.00
  • Total Ordered Items: 2665
  • PPC Sales: $39,140.00
  • PPC ACOS: 7.35%

Here’s everything we did to get the results:

  • Created Automated campaigns to maintain the ACOS and checked them daily to avoid any last minute surprises
  • Worked on listing Buybox and it in turn helped to achieve sustainable growth. It increased the organic discovery and with better PPC campaign as well
    • As AMZ does not allow to create variation for Beauty and personal care products, we carried out product grouping which resulted bifurcating them as per their use or treatment
  • Added negative keywords to reduce the spend
  • Micro-level bid adjustment to keep a check on ACOS


Published by Jimi Patel

Jimi Patel, is a Co-founder and CEO at eStore Factory, an Amazon SPN certified agency that serves as a one-stop solution for all your Amazon business needs. Having helped countless brands increase sales and grow their footprint on Amazon, Jimi provides the most practical and effective solutions for your business. He is highly skilled in developing and executing plans that align with your specific business goals and objectives. When not working, Jimi enjoys practicing yoga and traveling to new places. He is an avid reader and enjoys staying up-to-date on the latest trends and developments in the e-commerce industry.

Consent Preferences