Blog

July 16, 2020
Posted by Jimi Patel
21
Just like every Amazon seller out there, Devon, the owner of a company selling replacement sunglasses lenses, too dreamt of having a flourishing Amazon business. His primary focus was on increasing the organic ranking of his products so that he can take more profits home. In order to find a turnkey solution for development and growth in the marketplace, Devon reached out to eStore Factory.
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July 16, 2020
Posted by Jimi Patel
22
Elisabet, a US-based Amazon seller, wanted to maximize visibility and sales for the only product she was selling. She had high hopes that the product could do wonders if marketed and presented the right way. However, in the backdrop of high competition, her listing did not get the much-needed traffic and visibility. After having several failed attempts at working with average Amazon consultants, she finally found eStore Factory.
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July 16, 2020
Posted by Jimi Patel
23
Cary is our long term client with whom we have built a great rapport. Back in 2018, she came to us for product listing optimization for one of the many brands she had been working with. It was a beauty brand that wanted to reach where name-brands like Olay and Dove are right now. Impressed with our content optimization for the UK marketplace, she decided to try our listing translation services for German, French, and Spain marketplaces. After optimization, it was time to get an instant boost in sales with PPC. Cary’s client, the owner of the beauty brand, first attempted to manage ads himself but quickly realized the amount of time and effort required to learn the program, build a strategy and manage it effectively.
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July 16, 2020
Posted by Jimi Patel
24
Tony owns a well-established company that mainly specializes in providing health and skincare products. He has more than 50 products under his umbrella, which were performing fairly well under its category. However, in light of increasing competition and ever-changing customer demand, the sales plateaued. But like every ambitious Amazon seller, Tony too was determined to break the cycle. That’s when Tony approached eStore Factory to help him create a new strategy that can break the decreasing sales trend and take his products to new heights.
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July 14, 2020
Posted by Jimi Patel
25
The Covid-19 pandemic doesn't seem to end anytime soon, but that doesn't stop us from going back to normal, does it? Amazon has been trying to resume its logistics operation and sellers are resuming the selling operation. Even amidst the chaos, there have been daily a lot of little updates related to advertising campaigns, policy changes, FBA, logistics, fees, counterfeits, advertising and the Seller Central backend that concerns you as a seller.
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July 7, 2020
Posted by Jimi Patel
26
Cookies and milk, cheese and crackers, peanut butter and jelly, and bundles and Amazon; these are some of the best combinations that go together. We will discuss the food-based combos some other days, but today we will talk about the product bundles created on Amazon. Recently, Amazon has rolled a new program called Amazon Virtual Product Bundles, where sellers can virtually build product bundles without sending physical bundled products to the warehouse. Still, in beta, this feature was tested on a bunch of sellers in the last year and now it’s rolled out to every seller having a brand registry. What is it, who can use it and how can you create a product bundle? All these and more questions will be answered in this week’s blog post.
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June 30, 2020
Posted by Jimi Patel
27
When it comes to creating Amazon advertising campaigns, every keyword you use and every campaign you create has a purpose. It is a strategic game; if you do not have a detailed plan before you start making campaigns, then you would end up losing dollars; forget reaching your advertising goal. Most of the successful sellers and name brands have followed this method to reach where they are now. Read this blog post to know more about how you should plan your campaigns and magnify your sales and profitability.
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June 30, 2020
Posted by Jimi Patel
28
Joseph sells ballet tights for professional and aspiring ballerinas. He tried our product listing optimization service in 2018 for one of his products and he was impressed by the increase in organic sales for that ASIN. In 2019, he decided to hire us for overall account management. Nearly after six months of working with eStore Factory, Joseph saw a miraculous increase in sales in both organic and sponsored. He chalks up this achievement to our team working on the project, saying it all begins with a strategic plan.
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June 30, 2020
Posted by Jimi Patel
29
Tamilko, an emerging Amazon seller selling sanitization and hygiene products, was looking for a team to optimize his campaign structure. His main motive behind hiring PPC consultants was improving his brand’s marketplace presence, discoverability and ultimately sales. After just 5 months of working on his project, the organic + paid sales doubled while the ACOS was still below the threshold of 3%.
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June 30, 2020
Posted by Jimi Patel
30
Gerry began selling on the Amazon marketplace a few years ago, focusing on healthcare supplement products. We began working with him in 2018 and in a matter of two years; there have been many celebration-moments for both of us. From the very beginning, Gerry felt the difference of working with true professionals because of which he trusted us for managing the Amazon store of one of his child companies as well. Our most recent achievements with Gerry’s account was when there was an increase in PPC sales and reduce in ACOS during the tumultuous times of COVID-19.
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