Blog

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Posted by Jimi Patel | 09 March 2021
Amazon Sponsored Brand Ad: The Know-All Guide

If you aren’t using Sponsored Brand ads yet, you’re behind. Being a brand-centric form of advertising, it helps acquire new-to-brand shoppers, improves awareness and increases consideration. Besides, they stretch across...

Posted by Jimi Patel | 02 March 2021
Top Amazon News & Updates For Sellers (February 2021 Edition)

Amazon is ever-changing. From introducing new reports in Advertising to changing category requirements for supplements category, the eCommerce behemoth has constantly been making tweaks to make it easier for the...

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Posted by Jimi Patel | 24 February 2021
Three Most Coveted Amazon Badges & The Secret Recipe To Get Them

Everyone who has shopped on Amazon knows the jitters: you want to try the product but don't want to risk the money. Most of us require an assurance that the...

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Posted by Jimi Patel | 16 February 2021
Amazon’s Climate Pledge Friendly Program- Everything You Need To Know

Amazon accounts for more than 50% of the total online sales. Considering that nearly 70% of these shoppers prefer buying eco-friendly products, highlighting your products as “green & clean” can...

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Posted by Jimi Patel | 11 February 2021
How To Reduce Return Rate On Amazon

About 20-40% of your sales are returned, but Amazon wants its sellers to keep the ratio under 10%. This means that reducing returns isn't an option for you; it's a...

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Posted by Jimi Patel | 03 February 2021
Simple Hacks To Make Your Amazon EBC & Storefront Mobile-Friendly

When was the last time you shopped from a desktop app? Probably a long time ago. Just like you, shoppers around the globe are inclining towards mobile shopping and if...

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Posted by Jimi Patel | 28 January 2021
Preparing For Valentine’s Day 2021

Valentine’s Day brings joy and love for not just couples but also for Amazon sellers. It is a ray of light in an almost-quiet and mostly-depressing Q1 of the year....

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Posted by Jimi Patel | 20 January 2021
Amazon Image Requirements & Best Practices 101

Humans are visually wired creatures, in simple language - lazy. Your shoppers might not even bother to read your information-packed description, but they will definitely view each and every image...

Posted by Jimi Patel | 13 January 2021
Top Amazon News & Updates For Sellers (January 2021 Edition)

Congratulations, you have successfully entered the year 2021! Holidays are over and so is 2020. The pandemic has accelerated online shopping by almost 30%. Amazon announced on seller central, "Independent...