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Amazon Brand & SEO Insights
How to edit/upload images and content on Amazon
Step 1:
Go to Amazon Seller Central and log in to your account.
Step 2:
Go to Inventory and select Manage Inventory.
Step 3:
Use the search bar to find the ASIN or SKU you want to update. Once found, go to the far right and click Edit.
Editing content for your listing
Step 4:
In the new window/tab, click on the Vital Info tab. Copy the title and paste it into the Product Name field.
Step 5:
Go to the Description tab. Paste your HTML-formatted description into the Product Description field.
Important: Amazon only allows limited HTML formatting. To visually enhance the description, use <br> for line breaks. Avoid unsupported HTML tags, as Amazon will reject them.
Step 6:
Copy each of your bullet points and paste them into each Key Product Features field in the order you want them displayed.
Step 7:
Go to the Keywords tab. Add relevant Search Terms in the designated field. If applicable, enter additional attributes like Intended Use, Subject Matter, Target Audience, and other relevant fields. If any fields are unavailable, you can skip them.
Editing/uploading images
Step 8:
In the Images tab, you’ll see existing images for your ASIN. If you want to update them, click on the Delete button to remove old images. Upload new, optimized images by clicking Add Images.
Tip: Ensure your images meet Amazon’s image guidelines for resolution, dimensions, and quality.