Amazon Live allows sellers to interact with customers through live video streams. This is an interesting feature that can immensely help you in improving brand visibility in the overcrowded Amazon marketplace. You can make live product demonstrations, talk and address queries related to your products, showcase a new range, share information about upcoming products, and a lot more. Once the live streaming is over, your video will stay on the product page so that shoppers can surf through the content at their convenience. It is a great way to serve high-utility information with your customers and stand out as a brand to drive qualified traffic and conversions. Currently, the program is only available to professional U.S. sellers registered in Amazon Brand Registry, U.S. vendors with an approved Amazon Store, and Amazon Influencers with an active influencer storefront. Amazon Live is optimized only for an iPhone or iPad.
It is a free marketing tool that can improve your discoverability and drive more qualified traffic to your product page. We offer our technical expertise to help you conduct successful live streams on Amazon to represent your products and brand effectively. Right from selecting suitable products for the live video to providing creative inputs for the stream to monitoring the overall impact and performance of the live session, we will handle everything for you.
A STEP-BY-STEP PROCESS TO START YOUR AMAZON LIVE:
Amazon Live features three levels and as you stream more and make more sales you are eligible for some additional benefits. If you fulfill the criteria to attain a minimum level, you can apply further to level it up.
Level 1: Rising Star