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Daily budgeting policy changes for Sponsored Ads - May 25, 2023

Daily budgeting policy changes for Sponsored Ads - May 25, 2023

Daily budgeting policy changes for Sponsored Ads - May 25, 2023

Amazon has updated its daily budgeting policy for Sponsored Products, Sponsored Brands, and Sponsored Displays, allowing sellers to spend up to 100% more than their average daily budget on any given day.

With this update, sellers can now take advantage of additional budget flexibility to capture increased customer demand, capitalize on special occasions, or respond to unexpected market opportunities. Whether you're launching a new product, promoting a seasonal campaign, or simply seeking to boost your brand visibility, this enhanced budgeting feature can help you stay ahead in the competitive landscape.

Where is the feature available?

  • North America: United States, Canada, Mexico

  • South America: Brazil

  • Europe: United Kingdom, Germany, Spain, Italy, France, Belgium, Switzerland, Poland, Austria, Netherlands, Sweden, Finland, Norway, Ireland, Denmark, Luxembourg, Turkey,

  • Middle East: Israel, Egypt, Morocco, United Arab Emirates, Saudi Arabia, Bahrain, Kuwait

  • Asia Pacific: Australia, New Zealand, Japan, China, India, Singapore

If you're looking to take your Amazon advertising performance on Amazon to new heights, eStore Factory's team of dedicated and experienced Amazon PPC consultants is ready to assist you.