Customer Service by Amazon (CSBA) Now Available for Seller-Fulfilled Orders. You can now opt into Customer Service by Amazon (CSBA) for your eligible self-fulfilled orders. This service allows Amazon to manage your post-order customer support, giving you more time to scale your brand and focus on high-level growth.
What is CSBA?
CSBA is an optional paid service designed to take the weight of customer service off your shoulders. Amazon’s team will handle customer inquiries and return logistics for your self-fulfilled orders (excluding specific product-related questions or tax invoice requests).
If you have a valid Australian return address registered in Seller Central, CSBA also streamlines your returns. Customers receive pre-paid labels, and returns are authorized automatically, ensuring a frictionless experience for your buyers.
Why Should You Opt In?
Reclaim Your Time: Amazon provides 24/7 support, managing inquiries during evenings, weekends, and holidays so you don’t have to.
Hassle-Free Returns: Eliminate the manual work of managing returns. Amazon takes over the logistics, provided you have a local Australian return address.
Boost Your Account Health: Professional, streamlined support helps minimize A-to-Z Guarantee claims, lowers your Order Defect Rate (ODR), and protects your account from negative feedback.




