Case study

20K Sales Increase in a Month!

Posted by Jimi Patel | April 19, 2021
amazon consulting services

Account stats before outsourcing to eStore Factory:

  • Total Sales: $44,631.80
  • Total Ordered Items: 3,582
  • PPC Sales: $21,231.93
  • PPC ACOS: 19.66%

Account stats after outsourcing to eStore Factory:

  • Total Sales: $61,165.17
  • Total Ordered Items: 4,943
  • PPC Sales: $29,132.95
  • PPC ACOS: 17.34%

Here’s everything we did to get the results:

  • Thorough analysis of the search term report and targeting negative keywords to decrease spend
  • Targeting competitor’s product with Sponsored Display ads to lure customers off their product detail pages
  • We have started Auto PPC campaigns to achieve early sales and also use keywords from the customer search terms reports and add profitable and negative keywords.
  • We also have started Manual Targeting PPC campaigns by doing keyword research to boost our PPC sales
  • We have added negative keywords from customer search terms reports to reduce spend and lower the ACoS


Published by Jimi Patel

Jimi Patel, is a Co-founder and CEO at eStore Factory, an Amazon SPN certified agency that serves as a one-stop solution for all your Amazon business needs. Having helped countless brands increase sales and grow their footprint on Amazon, Jimi provides the most practical and effective solutions for your business. He is highly skilled in developing and executing plans that align with your specific business goals and objectives. When not working, Jimi enjoys practicing yoga and traveling to new places. He is an avid reader and enjoys staying up-to-date on the latest trends and developments in the e-commerce industry.

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