Looking at the constant technical updates and rivalling of their 3rd party tools, Amazon is developing features to dominate the market from the customers, sellers or even the 3rd party service providers. Amazon has availed the customer search terms feature to the Amazon Sellers which is more convenient and time saving.
One of the Amazon Sponsored Ads Optimization technique is getting the customer search terms and optimizing those. Sellers used to download the report for customer search terms previously, but now they can take the appropriate action within the Amazon Advertising Dashboard, and add the search terms as a targeting keyword or negative keywords.
High end PPC optimization and targeting the right search terms is the key to get more success. Hire Amazon PPC Management Agency now!