Responsive eCommerce Creative (REC) will now support custom images and product titles. Advertisers can edit the product title in the ad copy and add custom images to their ads. The feature is available to advertisers worldwide. Up until now, REC used to provide default auto-generated images and ad product titles pulled directly from the product detail page. But with these updates, advertisers can make changes to their message and the ad looks as per their branding and campaign goal.
Where is the feature available?
North America: United States, Canada, Mexico
South America: Brazil
Europe: Germany, Spain, France, Italy, Netherland, United Kingdom
Middle East: Saudi Arabia, United Arab Emirates
Asia Pacific: Australia, India, Japan
Where do I access it?
Amazon DSP
Amazon Demand Side Platform (DSP), is becoming increasingly popular with major advertisers and agencies around the world. Although Amazon advertises it to be a self-service solution, it is not. With eStore Factory, you can take the stress out of DSP advertising by allowing the best Amazon marketing consultants to get the most out of your DSP service.
