Every seller must have a question: What is the ratio of my sales revenue between organic and PPC? This should be measured carefully to see how much money a seller is investing in PPC to get sales and in what proportion he/she is getting sales.
More Organic sales means more profit. It shows better organic results and keyword rankings of the products. Sellers used to gather multiple reports to know the organic sales vs PPC sales. Which was too much headache for the sellers and time-consuming till now.
Now, Amazon has introduced a new feature on the Seller Central Dashboard showing the organic sales vs PPC sales, with a custom period of up to 90 days for each product. Now, sellers can get data simply by applying filters and also can see it in a visual graph.
To get more organic sales, you must have good keyword rankings of your product, and Amazon Sponsored Ads is one of the keys to getting better rankings.
Hire an Amazon PPC Expert now!
