Every seller must have a question: What is the ratio of my sales revenue in between organic and PPC. And this should be measure carefully to see how much money a seller is investing in PPC to get sales and in what proportion he/she is getting sales.
More Organic sales means more profit. It shows better organic result and keyword rankings of the products. Sellers used to gather multiple reports to know the organic sales vs PPC sales. Which was too much headache for the sellers and time consuming till now.
Now, Amazon has introduced a new feature on Seller Central Dashboard showing the organic sales vs PPC sales, with custom time period up to last 90 days and for each product also. Now, sellers can get data simply by applying filters and also can see in a visual graph.
To get more organic sales, you must have good keyword rankings of your product and Amazon Sponsored Ads is one of the key to get better rankings.
Hire Amazon PPC Expert now!