Amazon's Subscribe & Save program will soon include seller-fulfilled orders, starting June 27, 2024. This expansion allows you to offer customers discounts on regularly purchased items with the added convenience of automatic delivery.
Key details
Automatic enrollment: Eligible, replenishable products will be automatically enrolled based on your default discount settings in Subscribe & Save.
Default discounts: If you had set a default discount for Fulfillment by Amazon (FBA) Subscribe & Save, this will carry over to your seller-fulfilled products.
Additional discount: Customers with five or more subscriptions scheduled for the same delivery day will receive an extra 5% discount.
Impact on orders: You may notice an increase in pending orders as deliveries align with subscribers' chosen delivery days.
To manage your participation:
Set your default discount: Visit Growth > Explore programs > Increase conversion > Subscribe & Save > Learn more.
Opt-out or update discounts: You have the option to opt-out of automatic enrollment or adjust discount settings post-launch.
Review performance: Monitor your Performance dashboard for insights into your Subscribe & Save metrics.
Our team of Amazon consultants is here to assist you in leveraging the Subscribe & Save program effectively. For personalized assistance and to explore how to best capitalize on this opportunity, feel free to reach out to us.
