Top 10 Amazon Seller Events To Attend In 2021

Posted by Jimi Patel | December 1, 2020

The events, conferences and trade shows have always been the best place for industry practitioners to grow their networking and knowledge. Whether you are a big player or just starting fresh, you are sure to learn something new when you meet like-minded sellers who, just like you, are hustling to boost their business.

Because of the pandemic, live conferences are temporarily closed because of the pandemic; you still have a lot of virtual conferences to choose from. This is actually an advantage because you no longer have to spend on travel expenses or waste time commuting. You can either attend these conferences in the comfort of your own office, or you can visit these beautiful places and attend them physically.

Our Amazon seller consultants have created a list of some of the top Amazon seller events happening worldwide in 2021 and a brief summary of what you can expect from attending them. Bonus: In this article, you will also learn how to prepare for such conferences.

#1: White Label Expo

White Label Expo

The White Label Expo is touted to be the world’s largest e-commerce trade show where all the retailers can discover new products to sell on Amazon and explore new strategies by which they can be launched and sold successfully. This international event is held in different countries every time and in the year 2021, this conference is going to be held in London. Attendees can also join virtually for free, making it an excellent opportunity for new and amateur Amazon sellers. About 200 industry-defining speakers are going to present a seminar amongst which the founder of eStore Factory, Brijesh Singha, is one of them.

When: 9th and 10th June
Where: United Kingdom, London

#2: Prosper Show

Prosper Show

This annual conference provides significant networking opportunities for Amazon sellers and agencies across the world. Prosper will be held on March 1-3, Las Vegas in 2021. Aimed at improving the selling experience of Amazon sellers, this conference features several ex-Amazon leaders and founders of leading Amazon marketplace solution providers conducting seminars and presentations to help sellers build more successful Amazon businesses. This conference should be attended by established as well as new Amazon sellers and it is a great place to find a reliable Amazon marketing consulting firm who can handle your account with their experience and skills.

When: 13th and 15th June
Where: Westgate Resort in Las Vegas, NV

#3: Sellercon


For the last 6 years, 15000+ Amazon sellers have attended SellerCon to know more about the latest tactics, strategies and resources used by top Amazon sellers worldwide. This year over 40 of the world’s leading Amazon, e-commerce, and marketing experts are going to share their best-kept secrete LIVE. The three-day event provides huge opportunities right under your fingerprints so you can get your hands on brand new opportunities to increase Amazon sales. One of the things that impress us about this event is that instead of boring session-after-session of pitches and fluff-filled content from service providers who just want you to buy their product, you will find real strategies to sell more on Amazon.

When: 27th – 29th January 2021
Where: Virtually

#4: Midwest E-Com Conference

Midwest E-Com Conference

This conference is by the sellers for the sellers where they can learn, network and expand their Amazon, eBay and Etsy businesses. Sellers attending can learn about new tactics, master the rules of selling and find out what’s new in the e-commerce world. The best part is that attendees can learn directly from seasoned e-commerce experts who actually have experience selling online, which explains the tagline, “for sellers, by sellers.”

From the last eight years, the Midwest e-Com Conference is included in the top 5 and top 10 Amazon/Ecommerce Conferences. The creators claim this year to be the best yet as it boasts expert speakers and sponsors from the most respected companies in the e-commerce space.

When: 23rd – 24th July 2021
Where: Minneapolis, Minnesota

#5: E-Commerce Berlin Expo

E-Commerce Berlin Expo

This is the biggest pure-play e-commerce event held in the (tech) capital city of Germany. Over 9000 visitors, 50 speakers and 200 exhibitors are expected at this event. It provides various business opportunities for the entire e-commerce ecosystem, from the hosting providers and sellers to logistic providers and payment processors. Expo brings together the industry leaders in the online selling world to share their expertise so that other e-commerce sellers can enhance their business strategy. The event will be held for the sixth time in the year 2021 and will take place in STATION Berlin.

When: 27th May 2021
Where: STATION Berlin, Luckenwalder Str. 4-6

#6: European Seller Conference 2021

European Seller Conference 2021

European Seller Conference is your chance to meet and network with more than 200+ experienced Amazon sellers from over 40 countries around the world. The event includes sessions from expert guest speakers, pre-arranged conferences and free-time to meet up with like-minded sellers. The sellers from all nationalities, cultures and marketplaces will help you gain a new and unique perspective on your business. The speakers will cover various strategies and tactics for selling on Amazon and the workshops will educate the attendees on one of the most important topics these days – how to defend your Amazon business against the black hat attacks.

Besides, Prague is a beautiful place to be in, so don’t hesitate to bring your partner along for a romantic get-away from Amazon-chaos.

When: 18th-19th March 2021
Where: Prague

#7: Amazon World Convention

Amazon World Convention

At the Amazon World convention, Amazon sellers, resellers and manufacturers can gain an insight into the hundreds of success stories. Because the event is going to happen virtually, sellers across the globe can network and share their experiences with fellow sellers. Attend this conference to get valuable tips and tricks on performance, marketing, sales strategies, campaigns and much more. The tentative discussion topics are: virtual e-commerce, tools for Amazon sellers, content optimization, performance marketing, off-Amazon advertising and the question every Amazon seller has been pondering since day 1, “How to increase sales on Amazon.”

When: 9th – 10th March, 2021
Where: Virtually

#8: The Proven Conference

The Proven Conference

In this event, like-minded business building warriors can learn time-tested strategies from the experts. As the name suggests, any tips or learnings you get here are proven and actionable, which makes this event a must-attend for Amazon sellers looking to take their business to new heights. The attendees will get to see what it is like to be in a room full of long-time, successful online entrepreneurs and learn from the creative content experts behind the best-selling and most acclaimed Amazon selling course in the world.

When: 12th – 14th June 2021
Where: Saddlebrook Resort & Spa, Tampa, Florida

#9: ASD Market Week

ASD Market Week

ASD Market Week (previously ASD AMD) is one of the most comprehensive trade shows for consumer merchandise in the United States. 45,000 buyers from over 90 countries visit ASD Market Week each year. This leading B2B trade show brings the world’s widest variety of merchandise together in one efficient shopping experience. Whether you are a small or a big retailer, you will find quality and profitable choices at this event. From gifts and souvenirs to home-office design and handicraft products, you will find everything here. ASD is truly the wholesale buying event that can’t be missed for any small or large-sized online or brick-or-mortar retailers. Who knows, you might also find your next successful Amazon product here.

When: 12th – 14th June 2021
Where: Saddlebrook Resort & Spa, Tampa, Florida

#10: Shoptalk


This Hyve event is widely regarded as retail’s best show. With more than 8000+ attendees, including 750+ CEOs and the industry-leading speaker lineup, this event will help you get smart about the innovation and trends that continue to transform the e-commerce sector globally. Retailers from all around the world can gather, connect, network and learn together to create the future of retail. More than 3000 established retailers and brands, startups, tech companies, investors, real estate operators, media, Wall Street analyst firms will come to collaborate with four days of highly relevant content, curated meetings, productive networking and facilitated social engagements.

Shoptalk 2021 is slated to have an all-women speaker lineup. The official announcement for this will be made later this year.

When: 21st – 24th March, 2021
Where: Mandalay Bay, Las Vegas

How to get the most of Amazon seller conferences?

These events aren’t just an excellent opportunity to learn new things from the world’s largest retailers, but they also provide top-notch networking opportunities that can help your business reach new heights. So spending your savings and sitting in a corner will not be a very smart thing to do. Here are some of the ways to get the most value of your next event:

#1: Filter – You cannot be everywhere at once and nor we have the savings to go everywhere. So you should always look at the conference agenda ahead of time and see which events are relevant for your business.

#2: Come prepared – Whenever you are in a conference, you are always a moment away from a prospective client. The last thing you want is to show up to a business event empty-handed, so make sure to do your homework before you land at the event.

#3: Network with anyone, not just big brands – These events usually contain a mix of startups, big-box sellers and medium-sized companies. The mistake most of us make is that they focus exclusively on the big brands. But the truth is that a lot of startups and small companies may not be having the same market value as the big box retailers, but they still have valuable information to share.

#4: Network, network and network – Business conferences shouldn’t be just about listening to a motivational speech from marketplace experts, but they are also about expanding your professional network. Don’t just take a corner, break away in a group from time to time, ask questions and meet as many new people as you can.

2021 is going to be your year…finally!!

Remember, this isn’t the complete list of all 2021 seller conferences – just the ones that we thought are relevant for Amazon sellers. Don’t hesitate to attend them either virtually or in-person because they are a great way to network with professional Amazon professionals and learn new tactics, tips and trends in the industry. Sign up for as many as you can – and use this post to help you prepare and get the most out of the experience. Oh yes, while you are away, you might want someone to look after your Amazon business and who’s better than Amazon consultants from eStore Factory.

**Please note that in response to COVID-19, some of the eCommerce events listed below may have modified dates, locations, or cancellations.**

Published by Jimi Patel

Jimi Patel, is a Co-founder and CEO at eStore Factory, an Amazon SPN certified agency that serves as a one-stop solution for all your Amazon business needs. Having helped countless brands increase sales and grow their footprint on Amazon, Jimi provides the most practical and effective solutions for your business. He is highly skilled in developing and executing plans that align with your specific business goals and objectives. When not working, Jimi enjoys practicing yoga and traveling to new places. He is an avid reader and enjoys staying up-to-date on the latest trends and developments in the e-commerce industry.

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