Prime Day 2023 is still months away but Amazon in its recent announcement advised sellers to start preparing for it right away. In the announcement, Amazon encouraged sellers to prepare early and stock sufficient inventory for their deals.
- Sellers must create their deals by April 28, 2023, to participate in the Prime Day sale.
- Sellers must ensure that their inventory arrives at the US fulfillment centers by June 15, 2023. Amazon recommends shipping early to allow for potential logistics, weather, customs, or carrier issues.
When is Prime Day 2023?
Amazon hasn’t announced the official dates yet. However, Prime Day 2022 was held on Tuesday, July 12 and Wednesday, July 13. As a result of this, we expect Prime Day 2023 dates to be on Tuesday, July 11 and Wednesday, July 12.
For tips on how to prepare your Amazon Prime Day, read our blog post: A step by step guide to prepare for Amazon Prime Day.
If you need expert help creating shipments or planning deals for the Prime Day Sale-a-thon, get in touch with our Amazon seller consultants.
Stay tuned for more updates on Prime Day 2023.