For the longest time, Premium A+ Content, also known as A++ Content, has been an invite-only program available to a select group of elite sellers.
Today, Amazon, in its news section, announced that Premium A+ Content will now be available to all sellers registered as a Brand Owner with Amazon Brand Registry.
Eligibility Criteria for Premium A+ Content: If you have published an A+ brand story across your ASIN catalog and have had at least 15 A+ content projects approved in the past 12 months for each Amazon store, you are eligible for Premium A+ content. Access for Premium A+ is granted at the end of each month. If you meet the criteria, you will see a banner in the A+ content manager for access.
How is Premium A+ Content different from A+ Content?
Premium A+ Content modules are very different from the current Amazon A+ Content modules. Some of the noteworthy modules of Premium A+ Content are video modules, full-width imagery modules, clickable Q and A modules, interactive comparison charts, carousel modules, interactive hotspots, and so much more.
According to Amazon, implementing Premium A+ content can increase your sales by 20%.
Examples of A++ Content
Ref: Amazon Premium A+ Content – Everything brands need to know if your brand is eligible to create A++ Content, get expert help from our Amazon consultants. We’ll help you design, develop, and upload your A++ Content on Amazon.
